Claudia Anthony, the overachieving owner of a successful hotel chain, is recruited to take part in the reality TV show Secret CEO. Disguised as Jane Ennis, she takes on a job at The Anthony in Aberpentre, a Welsh seaside town that has seen better days. She finds herself working under young, headstrong Rhodri Wynn-Jones, who has no clue of her real identity. Soon, passion flares between them, and although Claudia knows there are lines she can't cross, she just can't keep away. Rhodri is falling in love with Jane - but what will happen if he learns he's actually having an affair with his boss?