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Table of Contents
About The Book
Have you ever dreamed about owning your own business? Maybe becoming a market disruptor? Would you know where to start? Do you have a coach, a mentor, or a teacher who can show you how? Well, now you do.
If we are lucky, we have been taught to dream since the time we were very young. If we are luckier still, we have also been taught to establish a sturdy foundation for those dreams to stand upon. When building the business you’ve always dreamed of, you must first establish a rock-solid foundation, something I’ve learned from many years of experience as a Rugged Entrepreneur.
What is a “Rugged Entrepreneur”? It’s what I call a special breed of entrepreneur. Ruggeds make the leap toward success in a way that separates them from the millions who fall short because they invest the time and effort to develop and hone the specific set of powerful skills you’ll discover in these pages.
I’ve identified four elements to becoming a Rugged Entrepreneur. These elements can be developed by anyone and are helpful to every type of entrepreneur. But all four of them are necessary to do the job well. The Four Foundational Elements of being a Rugged Entrepreneur are:
The Rugged Entrepreneur provides a roadmap to your journey of lasting self-discovery. It’s about identifying and acquiring the skills to achieve sustained success and to build on top of that success. It’s about passionately pursuing a productive business life for yourself and your family using the economic engines accessible to us all.
But be warned: do not read this book if you do not want to be challenged.
If we are lucky, we have been taught to dream since the time we were very young. If we are luckier still, we have also been taught to establish a sturdy foundation for those dreams to stand upon. When building the business you’ve always dreamed of, you must first establish a rock-solid foundation, something I’ve learned from many years of experience as a Rugged Entrepreneur.
What is a “Rugged Entrepreneur”? It’s what I call a special breed of entrepreneur. Ruggeds make the leap toward success in a way that separates them from the millions who fall short because they invest the time and effort to develop and hone the specific set of powerful skills you’ll discover in these pages.
I’ve identified four elements to becoming a Rugged Entrepreneur. These elements can be developed by anyone and are helpful to every type of entrepreneur. But all four of them are necessary to do the job well. The Four Foundational Elements of being a Rugged Entrepreneur are:
- A fervent work ethic
- A humble and healthy pride (what I call “Rugged Pride”)
- Fortitudo mentis (aka, mental toughness)
- Faith
The Rugged Entrepreneur provides a roadmap to your journey of lasting self-discovery. It’s about identifying and acquiring the skills to achieve sustained success and to build on top of that success. It’s about passionately pursuing a productive business life for yourself and your family using the economic engines accessible to us all.
But be warned: do not read this book if you do not want to be challenged.
Product Details
- Publisher: Forefront Books (January 12, 2021)
- Length: 240 pages
- ISBN13: 9781948677684
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Raves and Reviews
The all-encompassing approach to becoming a Rugged begins with the Four Foundational Elements of a Rugged Entrepreneur – a fervent work ethic, a humble and healthy pride, ‘fortitude mentis’ (mental toughness), and faith. This book could become the go-to guide for not only nascent and seasoned business people, but for all of us to follow. Very highly recommended
– Grady Harp
So much wisdom in one book! The Rugged Entrepreneur is not just a great book, it’s a guide to surviving the new economy. Everyone should read this. Skip college and read this book!
– David Alan Arnold, Helicopter Cameraman, Deadliest Catch, Bering Sea Gold and SURVIVOR
An eye-opening and common-sense approach that will help you become one of the “Ruggeds.” This book will change your perspective and approach to success!”
– John Kelly, Detroit Free Press 5-Stars
The author of this insightful, inspiring, and motivational book, uses his lifetime’s expertise acquired creating, and managing thriving and profitable enterprises, to show his readers how to do just that. Applying his four keys for success, along with some priceless tips and examples, Scott Andrew equips his readers with all the knowledge they need to create their own business, or rejuvenate an existing one, and take it all the way to the top. Success does indeed breed success.
– Susan Keefe, Midwest Book Review
Scott Andrew has coined a new term ‘The Rugged Entrepreneur’ and tells the reader how to become a ‘Disruptive Business Leader’ in the process. A must read for college students.
– Jess Todtfeld, Former TV Producer for NBC, ABC and FOX-News
Drawing from a variety of fields including sports, history, the wisdom of other business leaders, science, art, and poetry, Andrew combines insight with experience, conveying it to the reader with wit, humor, and a winning tone of encouragement and empowerment. For anyone who wants to enjoy a lifetime of growth and encourage others toward growth and success, The Rugged Entrepreneur is an invaluable resource!
– Jessica Tofino, Educator and Writer
The Rugged Entrepreneur is far more than a usual “dry” business book. If you’re thinking of starting a business, already have a business, or want to bring your business to the next level, I can’t recommend The Rugged Entrepreneur highly enough.
– Rachel Song, Writer and Editor
One of the more interesting aspects of The Rugged Entrepreneur is the importance of company culture. Scott Andrew discusses how heroic ‘stories’ can be nurtured and then memorialized so they serve as inspiration and motivation to all.
– Mike Ball, Writer
Resources and Downloads
High Resolution Images
- Book Cover Image (jpg): The Rugged Entrepreneur Hardcover 9781948677684
