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Why Smart People Do Dumb Things
Lessons from the New Science of Behavioral Economics
Table of Contents
About The Book
From Simon & Schuster, Why Smart People Do Dumb Things is Mortimer Feinberg exploration of the greatest business blunders—how they happened, and how they could have been prevented.
Culled from business headlines and corporate files, this examination of the ultimate in boardroom breakdown describes, in entertaining anecdotes, the mega-mistakes made by highly regarded leaders in business and public life.
Culled from business headlines and corporate files, this examination of the ultimate in boardroom breakdown describes, in entertaining anecdotes, the mega-mistakes made by highly regarded leaders in business and public life.
Product Details
- Publisher: Touchstone (April 26, 1995)
- Length: 304 pages
- ISBN13: 9780671892586
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- Book Cover Image (jpg): Why Smart People Do Dumb Things Trade Paperback 9780671892586(0.7 MB)